Marketing

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By | January 01, 0001

Defaming Twitter

Illogic and Cronyism Dept.
Hate Twitter? Then you're probably loving a new, buzz-generating study — released last week by the Texas market-research firm Pear Analytics — which found that the vast majority of Twitter messages, a/k/a tweets, are pretty much worthless.
By ADAM REILLY | August 19, 2009

IndieArts' sensory overload

Taking it to the streets
If Providence is to become the "Creative Capital" of Mayor Cicilline's latest marketing campaign, it will take more than a few orange P's affixed to politicians' lapels and plastered on signs about town.
By DAVID SCHARFENBERG | July 15, 2009

Various Artists | A Psychedelic Guide to Monsterism Island

Lo Recordings (2009)
Artist, graphic designer, and toy creator Pete Fowler has been instrumental in the rebranding operation the Super Furry Animals have effected on their homeland of Wales.
By GUSTAVO TURNER | May 19, 2009

Bad week for Lifespan: New financing plan comes under scrutiny

Health-care
Last week was a tough one for Rhode Island's largest hospital network. The Rhode Island Health Services Council refused to allow Lifespan to borrow $75.9 million to finish renovation and expansion projects at the Miriam and Rhode Island hospitals.
By STEVEN STYCOS | March 04, 2009

In your Facebook

Facebook is already giving away personal information. And at least one data-miner is nervous.
Facebook users have been notably vocal about their privacy concerns, and last week's blow-up over the change in the site's contract produced an outpouring of suspicion, recrimination, and protest.
By MIKE MILIARD | February 25, 2009

Bill proposes cap for hospital CEO salaries

Meanwhile, Lifespan postpones raises
All but two Rhode Island hospital CEO executives would face massive pay cuts under legislation filed last week by state senator Michael McCaffrey
By STEVEN STYCOS | February 18, 2009

Review: Yes Man

The correct answer is "No"
Once the one-note joke's been established, everything else follows with plodding, mechanical predictability.
By BRETT MICHEL | December 16, 2008

Vicious squircles

The Big Hurt: grave errors and virtual disappointments
Someone has made off with Ian Curtis's gravestone.
By DAVID THORPE | July 15, 2008

Thanks for nothing, Thom

Radiohead rant
Thanks for deciding to fuck the music industry in all three holes by giving away your new album, In Rainbows, for free on the Internet.
By CARLY CARIOLI | October 03, 2007

Bug

Don't believe the horror hype
“From the director of The Exorcist !” goes this film’s marketing campaign.
By PETER KEOUGH | May 23, 2007

Mooninite scapegoats?

Plus, Republican blood lust and Mitt Romney
A year from now, what will we think of the Mooninite fiasco?
By EDITORIAL | February 07, 2007

Who acted responsibly?

Many of our protections of free speech and civil rights slide down that slippery slope, and we all need to put that into context.
By STEPHEN M. MINDICH | February 02, 2007

Protesting too much

The "establishment" is out of line
It is bad enough that our pop-cultural-knowledge deficient government and law-enforcement officials go over the top and call for the heads of execs from a media company who almost three weeks ago, and without any evidence of malicious intent, launched a basic, and perhaps even clever, marketing campaign.
By STEPHEN M. MINDICH | February 01, 2007

When inadvertent lite-brite terrorists attack

The events as they've happened
The following is a rough timeline of the events, which led Boston police and city officials to hunt down Aqua Teen Hunger Force mooninite displays, believing, at first, that they were bombs, then suspecting that the ads were part of an elaborate terrorist hoax.
By VANESSA CZARNECKI | February 01, 2007

Sell your body, or sell your soul?

30 nights as a (well-paid) guinea pig in hospital sleep study
Desperation had driven me to this point. I was determined not to return to the soul-eating life of a cubicle serf, so, unemployed and grasping for tuition money, I’d become a Craigslist whore, selling my services to slick marketers wielding surveys and hawking focus groups.
By I-HSIEN SHERWOOD | January 25, 2007

Indie economy

Portland’s new Buy Local campaign is playing nice, for now
Carolyn Mix is one of Buy Local’s newest converts. Owner of the 2Note botanical perfumery, which has been open in the Old Port for about six months, Mix says she joined Portland’s new coalition of independent businesses because she believes in the cause.
By SARA DONNELLY | December 06, 2006

Funny numbers

It’s not Maine, it’s the ads about Maine that bring tourists here
Maine spends more than two million dollars a year advertising our scenery to out-of-staters. Visit Maine: Tourism promotion’s cozy—and now hot—world. By Lance Tapley
By LANCE TAPLEY | September 20, 2006

Stars are blind

Politics and other mistakes
Astronauts aboard the International Space Station have confirmed they can see Christian Potholm’s giant ego.
By AL DIAMON | August 09, 2006

The New Cars

The new real thing
On stage, the new line-up didn’t sound like a tribute act, and neither did it sound like a Cars/Utopia hybrid. It sounded like the real thing.
By BRETT MILANO | June 14, 2006

June 2, 2006

Friday
Waxing moon in Leo/Virgo, VOC 1:34 am to 4:17 pm. All the signs are saying: take off early. Decisions made today will be both incomplete and fantastical when looked at next week. However, this is a great day to brainstorm a new marketing campaign (for you?). Leo, that urgency you’re feeling is self-manufactured. Sagittarius, say your piece early in the day, especially if it’s news others don’t want to hear.
By SYMBOLINE DAI | May 31, 2006

Flashbacks, April 21, 2006

The Boston Phoenix has been covering the trends and events that shape our times since 1966.
These selections, culled from our back files, were compiled by Chris Brook and Jessica McConnell.
By EDITORIAL | April 19, 2006